Despite email marketing bringing the most return of investment (ROI) to businesses compared to other channels, email resources tend to be neglected. There are always new and shiny digital marketing channels begging marketers to pay attention and devote time and resources to them. But are marketers making the best decisions …
With the pandemic’s global shutdowns, and other mitigation demands, triggering high unemployment, and a staggeringly devastating toll, 2020 has brought businesses, humbly, to their knees. 2021 is a critical time for eCommerce, and all commerce, as the contemplation of a recession will bring even more unimaginable challenges for your sustainability …
There are more ways than ever that a nonprofit can get the word out in an affordable way. They can email, put out social media ads, and create content on their website. However, offline print marketing continues to be a huge driver of donations. Sure, you can create a large …
