How to Start a Blog

How to Start a Blog

Are you an aspiring blogger? Do you want to use blogging as part of your company’s marketing? Then you may have surfed the web already to gain inspiration, or even grabbed a pen and paper to make a draft of what the blog is going to be about. In addition, the design must be in place. Here are some great tips for you to start a blog.

If you are new to blogging, the choice of platform is the first thing you do. When it comes to implementation of design, there are big differences between the different platforms. Most low cost platforms have a choice of templates to choose from, without very much flexibility. On the larger platforms you are free to design every detail, but it costs more money and it takes longer.

Choose the Right Platform for Your Blog

If you choose any of the simpler platforms, you can choose from the standardized templates and otherwise have little impact on the design. For example, if you want to advance, you can choose the publishing solution WordPress. WordPress has an open source that you can install on your own domain and web hosting, and you are free to choose the location of modules, templates, and design. With WordPress, you get full control of a personal platform, but it requires you to learn some elementary web development skills.

Remember, if you are going to sell products or services from your blog, you must choose a platform that allows it.

The Purpose of Your Blog

The goals and opinions of the blog must, of course, be in place from the beginning, and have a lot to say for anything that comes later. For example, if you run an online store or webinar platform, it requires a completely different design than a plain text and image blog. For instance, in an online store, it should be easy to add pictures and edit existing text, and you should make room for a search function and a payment service. If you run a photo blog, the design should be clean and minimalistic so as not to steal too much attention from your photos, and conversely – if you run a plain text blog, you can experiment with a more dominant design.

You should also have an idea of ​​who your audience is before you start blogging. Who will most likely read what you’re writing? Try to see what the readers expect when they click on the blog and let it affect future choices. It is important to keep the recipient’s attention and interest, and you can do this by having a well-designed and well-designed design and content that corresponds to your expectations.

The Theme of the Blog

What the theme of the blog is going to be, you’ve probably already figured out for yourself, but do not forget to let the theme be reflected in the design. Should the blog deal with food, fashion, economy, animals, everyday or something completely different? By letting the theme affect the design, you create a red thread that will help keeping the reader’s attention. For example, if you use the blog to compare loans without collateral, it should look completely different than if you are going to sell knitting. If you’re blog is a blog about financial intermediary, the design should be simple and neat, and reflect loans with a low interest rate.


A blog is also about user-friendliness. It’s easy to get lost in colorful and imaginative design choices and image shots, but try to think simplicity in every aspect. Also, keep in mind that the blog must work just as well from mobile devices. You may be making the design on a large computer screen, but half of your readers will read your blog from your mobile. One good tip is to visit your own blog, website or online store from several different devices, and see what works and what does not work.You could also make the browser window smaller to see how the objects on the page move. Do they move at all? If not, you may have to take a second look at the web design. Most platforms, however, will automatically do this for you.