If you are a Brisbane-based business and you are looking for a reliable SEO agency in Brisbane, you are likely feeling overwhelmed by the sheer number of experts – each claiming to be the very best. So, how can you be certain that you are getting a good deal? How can you know for sure that your chosen SEO company can indeed deliver the results you desire? Read on and we’ll share some red flags to avoid.
1. The price feels too good to be true
Unfortunately, in SEO, if the price feels too good to be true, it is. That’s not to say that you shouldn’t be satisfied with your deal before signing on the dotted line, but you also need to be realistic about how resource-intensive high-quality SEO is.
Take some time to research the average prices for SEO and figure out how much you can realistically afford to invest. Then, shop around based on reputation and try to find a balance of affordability, coupled with capability (i.e., request testimonials and case studies and review their previous successes).
2. You are promise instant results
If a prospective SEO company assures you that they will get you ranking immediately, they either have no idea what they are talking about or they are trying to scam you.
Any reputable SEO in Brisbane will tell you that results take time. Search engine optimization is a marathon – one that never ends.
In other words, results can take up to 6-months and longer, however, once the ball is rolling, provided you continue investing in your SEO, you can achieve a highly attractive and sustainable return on your investment.
3. They have no social proof
If you come across an SEO company and they have nothing or very little in the way of social proof, you may want to avoid them. Social proof (e.g., Facebook / Google reviews) is essential to properly gauge how an SEOs previous and existing clients feel about the services that they provide.
Without any social proof to go on, you’ll effectively be investing on blind faith.
4. They offer vague solutions littered with industry jargon
While few SEO agencies will willingly give away all their secrets before you sign up with them, they should still be able to come back to you with a fairly clear plan of action. If all you are getting are vague solutions and generic guarantees, littered with industry jargon, it could be a sign that they don’t really know what they are doing.
You can expect the best SEO companies to be able to come back to you with a solid and detailed plan of how to move forward. Otherwise, how can you be certain that you are investing wisely?
5. You end up talking to somebody different every time
If the communication is poor and you end up speaking with somebody different every time, it could be a sign of poor internal organisational structuring.
Of course, there’s a chance that you may call up when your dedicated account manager is on their day off, however, when you are a prospective client, the best SEO agencies will go above and beyond to pair you with a capable campaign manager and communication will be seamless.
Go with your gut. Does it feel like your prospective SEO company is on the ball? Do they appear to value you and want to bring you on board? And do you trust that they have your best intentions at heart?