A good WordPress theme is likely to increase traffic to your website by both making it eye-catching and functional. But many make the mistake of choosing a WordPress based on face value, not understanding how profoundly a bad WordPress theme can hurt your site’s performance. Here are a few tips on how to find the best WordPress theme for your website.
Make Simplicity a Priority
Leonardo da Vinci once stated that “simplicity is the ultimate sophistication”. It is, therefore, important to make your site as simple as possible. Try to avoid WordPress themes with flashy animations, complex layouts, and several colors since they are likely to make it hard for users to find whatever they are looking for on your site.
Consider Textures Inspired by Nature
Textures that are inspired by nature not only make your website unique but also enhance its looks. You can use them in many different ways, depending on how you want your website to look like. Choose a theme that will allow you to customize it with your own textures. If you are looking for inspiration, check out these 40 textures inspired by nature.
Don’t Forget Browser Compatibility
You should not test your website on one browser only. Remember, your users will be accessing your site via different browsers and it is important to test your site with different browsers as well. The good thing is most WordPress theme developers use complex browser compatibility testing tools to test their themes, so achieving optimum browser compatibility should not be a problem.
Make Your Website Multilingual Ready
You must ensure that the WordPress theme you decide to go for supports multilingual WordPress plugins and is translation ready. This will make your work easier, especially if you are planning to come up with a multilingual WordPress site.
Pay Attention to SEO Friendless
Having an aesthetically appealing theme does not mean it will generate nicely coded HTML. It is, therefore, important to focus on SEO friendliness when choosing a WordPress theme for your site. Use tools like W3C Markup Validation service to check if your page is generating good HTML5. Bad coding under-performs and sluggish code often affects factors like loading time for instance.
Look for Page Builders
Page building plugins should not be overlooked when choosing a theme. Some WordPress themes have preinstalled page builders, but these page builders tend to generate lots of unwanted coding when used to create landing pages. You should consider buying page builders separately, so you can also use them with other themes.
Every day, new WordPress themes are released, and it is important that you take your time when choosing one. Make sure the WordPress theme you are about to install is SEO friendly and multilingual ready. You should also ensure that the WordPress theme you choose looks good without going overboard. Functionality is also essential, and a site that is not functional with bad coding will ultimately see it reflected in search engine results.