\u00a0<\/span><\/p>\n4. Offer a Product Comparison Tool<\/span>\u00a0<\/span><\/strong><\/p>\nOne of the issues that people face when shopping online is being overwhelmed by the options that are available. You can overcome this by making it easy for customers to compare different products.<\/span>\u00a0<\/span><\/p>\nProduct comparison tools are usually tables that list the similar features of products while also highlighting any differences. Adding this tool to your website will help your customers make a decision on which product to buy, which will increase conversions.<\/span>\u00a0<\/span><\/p>\n5. Offer Multiple Payment Options and Allow Guest Checkouts<\/span>\u00a0<\/span><\/strong><\/p>\nGiving customers a choice over how they pay will remove another obstacle that can prevent some from completing transactions. The payment processor you choose should offer this functionality. Furthermore, the website design company in Auckland that you work with will be able to give you advice and help with payment processor selection.<\/span>\u00a0<\/span><\/p>\n6. Add a Live Chat Feature<\/span>\u00a0<\/span><\/strong><\/p>\nAdding a live chat feature to your website is an easy way to make the buying experience more personal for customers. Instead of searching through your website, for example, they can simply ask a question on the chat. This interaction can help to improve conversion rates.<\/span>\u00a0<\/span><\/p>\nOptimising Your E-Commerce Website<\/span>\u00a0<\/span><\/strong><\/p>\nA key part of making your e-commerce website a success is choosing the right products, setting the right price point, and developing an effective business strategy. Your website needs to deliver on all these points. The above six tips will help.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"E-commerce website design targeted at customers in Auckland or anywhere else is about so much more than creating an attractive online store. Even closely mimicking an e-commerce site you like and know is successful risks missing important points unless you fully understand what it is that makes the website a …<\/p>\n","protected":false},"author":5,"featured_media":7078,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[134],"tags":[],"yoast_head":"\n
6 Ways to Improve Conversions on Your E-Commerce Website - DesignCoral<\/title>\n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n \n\t \n\t \n\t \n