Creating a website for your business or for corporate purposes is not an easy task. It greatly differs from the websites used for purposes other than business. Here your focus should be on your customers and the growth of your business, so you will have to give all its elements and features a careful thought. And by saying a careful thought I really mean that!
Nobody would ever want to make a purchase from a website which is difficult to get around and navigate, loads slowly or doesn’t have all the functionalities for a satisfactory experience.
Fortunately, WordPress provides a lot of tools to establish a trustworthy online identity and grow your business. I have selected a small package of WordPress tools that will be a great addition for any business website and help you better serve your customers and visitors.
A website’s overall look and feel highly depends on the theme that it uses. Moreover, a theme developed for a particular website type includes all the necessary and useful functionality that its owner and visitors will most probably need. That’s why a high-quality, functional and advanced business theme is what you’ll have to obtain once you’re down to building a business website.
As the name suggests Business World is a modern WordPress business theme, offering a whole bunch of advanced functionality for business and corporate websites. With its full-width slider, parallax sections, full-screen lightbox slideshow it is an ideal way to showcase your business portfolio and establish a professional identity. Front page builder, multiple page types and templates are the theme’s trump card, as they will help you to build a website most matching your business. Business World theme also includes a contact form on the homepage, which is an ultimate way to stay in touch with your customers and address their needs and questions.
The theme is responsive, retina ready, SEO-friendly and is compatible with all the major browsers. Check out the Business World’s demo and Business World Pro, to see all of its great features in use.
Forms are an essential feature on all types of websites. They are such a necessity if you care about your customers and want to better serve them. If your website still lacks in forms, then make sure to check out Form Maker, the most feature-rich WordPress form builder available so far.
Its features are so many and so advanced that will enable you to create any kind of simple or multipart forms for surveys, contacting, questionnaires, application, registration, etc. With the immense number of the possible fields to add to the forms, you’ll be able to obtain any kind of information from your customers. Similarly they’ll be able to submit, ask, request for any kind of content from you.
The plugin comes with 37 editable themes, responsive design, Captcha/ReCaptcha protection, custom CSS support to enable you to give the forms the look and feel you’ll need. Some of the standout features of the Form Maker plugin are the upload file field, conditional fields, searchable and editable form submissions, stats, etc. Check out the Form Maker’s demo and Pro version, to see all of its great features in use.
Want to know which of your products/services customers like the most ? Well, there is a solution fo that. WP Review plugin is a lightweight and powerful tool, enabling your customers to rate and review the content on your website. It also supports Google rich snippets, which is a great way to make your product reviews visible for search engines.
The plugin comes with star, percentage and point rating systems and above or below content positions for the reviews. The reviews initially come with a minimal design but with the custom CSS support your can have them look the way want. The plugin is completely customizable including rich options for colors, additional custom fields and shortcodes to insert it to any of your posts and pages. WP Review also includes a tabbed widget to display the latest and popular product reviews.
Your business will grow faster and increase sales if your customers are provided better results for the things they’re searching on your website.In order to help your customers easily find any product, service or event Relevanssi is a perfect choice. It’s an advanced plugin which replaces standard WordPress search with a more powerful search engine and delivers relevant search results to your customers.
It is able to show results fully matching the search term or matching it partially. The plugin also enables searching with quotation marks. Relevanssi searches through your comments section, tags and categories and highlights the terms found matching the query. You can enable “Did you mean?” suggestions and show search terms based on other successful user searches. The plugin has more advanced options that will surely contribute to the functionality of your website.
Simple Share Buttons Adder
Spread the word about your business or the services you provide with the help of social media. It’s a great tool that can help you attract way more customers and increase the traffic to your website. The easiest and most simple way to get your business noticed on major social media platforms is to obtain Simple Share Buttons Adder plugin. It’s a simple yet highly useful tool which helps your customers share your website content to their social profile page.
The share buttons are responsive and customizable in terms of button colors, icons, style, etc. The plugin provides sharing stats and the GeoIP information of the user. Its new onscroll feature is a great addition to the plugin , enabling you to display the share buttons depending on the distance from the top or the bottom of the page.
Of course, depending on the type of your business, your goals and niche customers the needed functionality of your website may vary. These plugins are just essential must-haves that every business website would benefit using. They are high-quality, extremely feature-rich and user friendly at the same time. Feel free to take your picks from the list and get the most out of them.
If you have any other plugins in mind that will be great to use for business websites, please let me know by adding a comment below.