If you were wondering how you can use white label products to make you a new stream of income, you’ve come to the right place.
A white label product is simply any product that has been manufactured by a company but is later marketed and sold by a different company under a different brand name to make it look as if the product had originally been made by the latter company.
White label products benefit both companies in this scenario because the original company can focus their efforts on designing and testing products, while the second company can focus on marketing and selling it.
Small and large businesses alike will sell white label products in order to boost revenue and gain new customers. Examples of white label products that you are likely aware of would be in grocery retail stores where you see certain items sold with the retailer name on them and at a discount price.
Here are three separate ways for how you can use white label products to earn you money:
1. Simply Resell Products or Services
The simplest way to earn money with white label products or services is simply to resell them. Not only is this the simplest way, it’s also arguably the most profitable way: you will earn one hundred percent of the profits with each individual sell you make. Assuming you’re selling a product that’s in-demand, you can potentially make a huge return on your initial investment.
2. Modify An Existing Product or Service To Sell
If your license allows it (and most white label licenses do), another way to make money is to modify an existing product or service and then sell that as an entirely separate product from the original. This is one reason why you may see two or more products sold at retail stores that seem highly similar if not identical to one another.
A highly effective marketing strategy you can use is to promote the modified product as an improved version over the original and then sell it for a higher price.
3. Sell Access To The Product or Service
Yet another way to make money with white labeling is not to sell the product or service itself but rather access to it, such as though subscription based licensing. This method is most commonly used with online services, and if you get a lot of subscribers it will really turn out profitable for you.
Earning Money With White Label Products
Overall, white labeling is one of the most overlooked methods to make money online, and yet it’s also easily one of the best options for any business that lacks the resources to invest in creating, designing, and launching an entirely new product of their own. In fact, it’s very much possible for a company that exclusively promotes and sells white label products to actually earn more money than the original company who designed the product to begin with.