Category Archives: Article

5 Logo Design Tips to Help Tackle Your Next Project

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Logo designing isn’t easy, especially when working with various clients with different industries. Few logos have the power to immediately draw forth feelings from us and it should tell people what you mean to them. Knowing how to effectively translate your ideas into design is critical when it comes to selling logo designing services. Apart Read More …

Four Reasons Search Engine Optimisers Should Use Excel

Search Engine Optimisers Should Use Excel

As a search engine optimiser, you are probably already well aware of the many challenges that face your goal of ranking at the top of search engines. Trying to compete with millions of other websites and pieces of content can seem impossible at times. With that said, there are still opportunities for top flight optimisers Read More …

Client Interaction: Using Social Media To Engage Web Users

Using Social Media To Engage Web Users

Keeping your website fresh and exciting can be challenging. You can write a weekly column, profile employees, or share exciting company news. But inevitably, some weeks it will feel like you’ve written every blog in the world, updated every employee profile, and are simply out of content ideas. To top that off, with the proliferation Read More …

Setting Up and Running a Media Heavy Website

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Web users are consuming media more than ever before.  Videos (both short 6-second types and full-length options) and images (including gifs and infographics) are now everywhere, and are as important as text based content; in many industries they are more important than text. It is no surprise that more people are exploring their options for Read More …

5 Simple Tips for Improving Traffic to Your Website

Tips for Improving Traffic to Your Website

Do you have your own website that is struggling to attract traffic? This is the harsh reality of web-based businesses. You cannot simply design a website for an online business or a blog and expect the users to visit in droves. It takes time and savvy marketing to truly get a website going. So, if Read More …

How to Create an Inspiring Corporate Video

How to Create an Inspiring Corporate Video

If you’ve done a little research on the latest trends in content marketing, the chances are, you’re ready to create a corporate video. That’s great. But just as variety in content marketing becomes increasingly important; so does quality. That’s why it’s essential to seek the guidance of an international and local SEO technology like BrightEdge, Read More …

From Downtime to Uptime: Making the Most of Your Website When Times are Good

Making the Most of Your Website When Times are Good

Every website owner dreads downtime, and with good reason. Downtime can not only hurt your sales if you sell products online, but it can also affect your reputation. If your customers cannot access your website when they need to, they may go to your competition instead. It therefore makes sense to make the most of Read More …

3 Landing Pages All Healthcare Professionals Can Learn From

Landing Pages All Healthcare Professionals Can Learn From

As you know, digitally marketing your healthcare services is becoming increasingly important in today’s marketplace. If you want to be competitive and put your name in front of the right patients, then you must understand how to attract and convert internet users. And while there are plenty of strategies, developing compelling landing pages is one Read More …

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